From mboxrd@z Thu Jan  1 00:00:00 1970
From: "Charles C. Berry" <ccberry@ucsd.edu>
Subject: Re: how to replace includegraphics?
Date: Wed, 31 May 2017 10:01:36 -0700
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To: edgar@openmail.cc
Cc: emacs-orgmode@gnu.org

On Wed, 31 May 2017, edgar@openmail.cc wrote:

> Hello dear list,
>
> * Summary
> I want to know if someone could tell me how to replace (the macro, function, 
> string) includegraphics for something else when exporting to LaTeX. In my 
> case, simplesvg.
>

This is what filters are for.  In your case `:filter-link' needs to have a 
function that changes `includegraphics' to `simplesvg', if I get what you 
want.

Check out the manual:

 	(info "(org) Advanced configuration")

maybe run the example here:

 	http://orgmode.org/worg/exporters/filter-markup.html

and consult the part about filters here:

 	http://orgmode.org/worg/dev/org-export-reference.html

There are examples in the ox-*.el files, too. So, grep these for 
`filters-alist' to see some examples.

HTH,

Chuck